“I think this is a really good time to correct some problems that we’ve created for ourselves in the nonprofit community.” — Pamela Barden

In this episode of The Beacon Podcast, Pamela Barden, president of PJBarden Inc. and of counsel to Lighthouse Counsel, joins Jeff Jowdy for a discussion on what nonprofits can do to navigate these turbulent times. They discuss the current state of our world and share advice on the following:

• How nonprofits should approach the coronavirus
• Ways nonprofits should be communicating with their supporters
• The importance of relationship building

This is one of two parts of Jeff and Pamela’s conversation. Tune in to the next episode to hear the rest of their discussion. 

About our guest

Pamela brings nearly 30 years nonprofit experience to the Lighthouse Counsel team. As president of PJBarden Inc., she counsels nonprofits in the United States and internationally, helping them develop their fundraising strategies and writing copy to achieve their goals. She also taught fundraising and nonprofit leadership courses at the University of La Verne and UCLA Extension for several years.

She is also a former vice president at Russ Reid. Before that, she led the fundraising programs for nonprofit organizations such as World Relief and the International Federation of Christians and Jews, getting hands-on experience in everything from direct mail to DRTV, and from major-gift solicitation to event management.

A Certified Fund Raising Executive and a graduate of Wheaton College and Dominican University, Pamela recently received her doctorate in business administration from California Southern University.

Pamela is a native Chicagoan who, with her husband, lives in Southern California where snow is a destination, not a regular traffic nightmare. They hike the mountains with their dog, stroll along the ocean and have season passes to Disneyland. But she still misses Chicago pizza.

Twitter: @PJBarden

Learn more about PJBarden Inc.: pjbardeninc.com